Maximising Your Time: How to Create an Ideal Week as a Business Owner
- Mitchell Wilson
- May 9
- 3 min read
Time is your most limited resource—and for business owners, it often feels like the one thing you never have enough of.
But what if you could take back control of your calendar, reduce stress, and build a rhythm that works for you, not against you? That’s the power of creating your Ideal Week.
This isn’t about rigid schedules or wishful thinking. It’s about designing a practical framework for your time that aligns with your goals, your energy, and the lifestyle you want.
Here’s how to do it.
1. Start With the End Goal
Before you design anything, ask: What does an ideal week look like for me?
Think big picture:
How many hours do you want to work?
When do you feel most productive?
How much time do you want for family, fitness, creativity, or rest?
🔹 Pro Tip: The Ideal Week is about intentionality. It’s not just a calendar—it’s a blueprint for how you want to live.
2. Map Your Core Time Blocks
Group your week into time blocks based on function—not random tasks. This reduces decision fatigue and gives each day purpose.
Some example blocks: ✅ Strategy & Planning✅ Client Delivery✅ Team & Leadership✅ Sales & Marketing✅ Admin & Ops✅ Personal & Recovery
🔹 Pro Tip: Batch similar tasks. For example, do all sales calls on Tuesdays, all team check-ins on Thursdays, and keep Mondays for deep work.
3. Protect Your Genius Zone
Your Genius Zone is where you create the most value in the business—the tasks that drive revenue, growth, or impact.
🔹 What to do: Block 10–15 hours a week for Genius Zone work. No meetings. No admin. Just focused execution on what you do best.
4. Design for Energy, Not Just Time
You’re not a robot. Plan your week based on when you have the most focus, energy, and creativity.
🔹 What to do: Put high-value work (strategy, sales, content) during peak energy times. Put low-energy tasks (email, admin) later in the day.
This helps you get more done—with less effort.
5. Build in Buffers and White Space
Back-to-back calls are a recipe for burnout. You need space to think, reset, and deal with the unexpected.
🔹 What to do: Leave 15–30 minutes between meetings. Block “Catch-Up” time at the end of each day. Create “Flex Friday” to tie up loose ends.
6. Set It. Live It. Review It.
Your Ideal Week isn’t static. It evolves with your business, your goals, and your personal season of life.
🔹 What to do: Review your Ideal Week every quarter. Are your blocks still aligned with your goals? Where are you drifting? What needs adjusting?
This small habit keeps you intentional instead of reactive.
Sample Ideal Week Layout
Here’s a simple format to start with: Plan time for..
🟣 Monday: CEO time (planning, strategy, deep work)
🔵 Tuesday: Sales & marketing
🟢 Wednesday: Client delivery
🟠 Thursday: Team & leadership
🟡 Friday: Admin, review, catch-up or early finish
🔹 Pro Tip: Colour-code your calendar to stay visually aligned and make planning easier.
Why It Works
When you design your week instead of letting it design you: ✅ You stay focused on what matters most✅ You reduce decision fatigue and overwhelm✅ You protect time for both work and life✅ You stop running your business in survival mode
The Ideal Week turns chaos into clarity.
Let’s Build Yours
At Coachbirds, we help business owners create Ideal Weeks that reflect their goals, genius, and lifestyle.
If you're ready to: ✅ Regain control of your calendar✅ Focus more on growth, less on busywork✅ Build a business rhythm that supports your life
📞 Book your Free Breakthrough Session and let’s map it out together.
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